When The Perky Nerd opened its doors in 2016, the San Fernando Valley was in for a treat—a unique alternative to the traditional comic bookstore. It was the comic bookstore the neighborhood didn’t think it needed, a safe haven for all things geek with a definitive feminine touch. An art gallery, gaming space, collectibles shop, cold brew coffee counter and comic bookstore housed in a store front. The Perky Nerd invited and welcomed all comic book fans—from the newly initiated to the veterans of fandom and everyone in between.
Owner Tiffany Melius’ early foray into the world of comics
began with her hero, Captain Marvel.
“I went on a comic book hunt with my husband and he was like you should find a comic, too. I was definitely overwhelmed by the choices. Then I saw Carol Danvers on the cover of a Ms. Marvel issue and loved everything about her look. A badass in a leotard with thigh high boots that can fly. I’m in. I got all the issues they had and then never stopped reading. I loved her strong personality and how she seemed like someone I would want to be friends with. Plus, she had a cool style and a cat named Chewy,” Tiffany shared.
One of the reasons she opened The Perky Nerd was to provide a space for nerd just like herself to feel welcome and comfortable to explore, and evolve in their interests while making lifelong friends who share in a common interest. Motivated to make a positive impact on the community, she provided a venue where people can escape their routines and the general hustle and bustle of the daily grind, somewhere where she herself would want to go if she didn’t open her own store.
Initially, Tiffany thought about opening a cat café because
of her love of both cats and coffee. But,
it was a much bigger financial venture than she expected. The cat café evolved into a comic café hybrid
after she visited a woman owned comic book shop in Wisconsin.
“Being a very eclectic person and loving so many fandoms, I
thought let’s put together all the things I love at cons. Like artists alley by having local artists
participate in art shows and featuring some of my favorites on a daily basis
with their prints on hand to buy. Funko
Pops, apparel, bags, home goods (we’ve actually had an R2D2 french press in stock)
just random awesome things like that in one place. Plus, form the community by having book clubs
and gaming in addition to supporting the behind the comics with signings and
panels.”, said Tiffany of the store’s conception.
The name Perky Nerd was a merger of an emphasis on both the
coffee and nerd aspects, a place in New York called the “Perky Peacock” and a
love for Central Perk on television series, FRIENDS.
Because a female designed, owned and operated comic bookstore is a rarity, Tiffany was asked about any challenges she’s had to face: “Running a business, not to mention a brick and mortar, is a beast. There’s so much that goes into it, including tremendous stress about money. I’m just going to be honest—I worked the store seven days a week with a baby on my hip and I questioned my decision daily, especially when no one comes in during the day because they are at work. Being a woman in this industry was something on my mind, but I didn’t have too much time to think about it because I was constantly planning and running events to get our name out there and get more awareness of our existence. I’ve had such a positive reception in Burbank on Magnolia Blvd. It’s made things easier and not going to lie, cuter. I got lucky finding such a perfect storefront that attracts foot traffic, even if I’m not by Porto’s (bakery).”
The Perky Nerd hosted (and continue to host) a number of
events, from signings to book club meetings to the gaming tournaments. One of their favorite and most popular event
was the Carrie Fisher Tribute Art show, in honor of the late Carrie
Fisher. The store was packed with
cosplayers and fans and the event included a light saber salute as well as a glitter
bomb outside of the store to celebrate the late Ms. Fisher’s favorite
Nominated for the 2019 Will Eisner Sprit of Comics Retailer
Award, Tiffany expressed being both overwhelmed and surprised but after reading
the details of said award, she feels that the Perky Nerd is a definite contender. Though the store was initially designed by
Molly Rainze, Tiffany and her team constantly strive for excellence in their
presentation by shaking up the common comic book store look with their own style. The nomination is definitely an opportunity
for The Perky Nerd to be recognized for their unique approach and possibly
enable them to expand their ideas to the next level.
And, what exactly is the next level for The Perky Nerd?
“There’s more to the Perky Nerd that we haven’t gotten into
yet. We want to expand the coffee biz
into hot coffee. We want to get a beer and
wine permit. I want to have a clothing boutique
and possibly design some things I’d love to wear or wish were in
existence. I want to expand on the Mini
Con idea. I’d love to franchise. I’d love an investor. I have so many ideas that haven’t seen the
light of day yet. In looking back on the
three years, I have forgotten HOW MUCH we’ve done—and the amount of events
and variety of things I’ve tried. I think
the next three years could be pretty awesome if I keep up this pace. Let’s see what the universe holds…stay tuned.”
The Perky Nerd is located at 1606 W Magnolia Blvd., Burbank 91506. For more information, call at (818)823-7511 or visit their website http://www.theperkynerd.com. Like them on Facebook and follow them on Instagram @theperkynerd.